Leadbridge Blog

Selling Enterprise Software to Whirlpool? An ABM Cheat Sheet from LeadBridge

Whirlpool is the world’s largest appliance manufacturer with over $21B in annual sales and 93,000 employees. Seven of their brands…

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Would ABM have Helped Nike Save the Stephen Curry Deal?

My recent posts have discussed the importance of account-based marketing (ABM), where a company hyper-focuses their sales and marketing efforts…

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LeadBridge Recognized as a Leading Vendor in Account-Based Marketing Landscape

LeadBridge® and other industry leaders, such as InsideView, D&B, ZoomInfo, DiscoverOrg and BAO, were recently mentioned as some of the hot…

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Account-Based Marketing ABM “Cheat Sheet” on Home Depot

We believe enterprise sales and marketing executives should be Relevant and Resonate when selling complex enterprise solutions and implementing an Account-Based Marketing ABM program…

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LeadBridge Releases Enterprise 25: List of Most Requested Sales Intelligence Account Profiles in 2015

IT’S HERE! WE ARE THRILLED TO RELEASE THIS YEAR’S ENTERPRISE 25 – THE MOST REQUESTED SALES INTELLIGENCE ACCOUNT PROFILES CREATED BY LEADBRIDGE FOR OUR TECHNOLOGY SALES CLIENTS…

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3 Things to Know Before Selling to UPS

PipelineIQ (powered by LeadBridge) has prioritized the 3 things enterprise software sales reps should know before reaching out to UPS executives…

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LeadBridge Getting In The Holiday Spirit

LeadBridge® is happy to support Project Bethlehem, helping Lazarus House Ministries of Lawrence deliver Christmas to needy families. Congrats to…

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PipelineIQ: Smarter Account Planning (Video)

Watch below to see why PipelineIQ Account Profiles are an excellent starting point to prepare for your next important client meeting, develop your…

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Introducing PipelineIQ Account Profiles

Selling to Enterprise Accounts? WAIT! Be more relevant with PipelineIQ Account Profiles –  from the market leader in Account-Based Marketing (ABM) sales intelligence.…

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The ABC’s of Selling to the “New” Google

On a sleepy summer Monday, the world’s most innovative Fortune 50 company announced a massive restructuring under a new entity…

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Fuel for Account-Based Marketing (ABM) Programs

With large customers, complex value propositions, and long sales cycles, technology companies are ideal candidates for Account-Based Marketing (ABM). LeadBridge…

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LeadBridge Named 2015 BBJ Pacesetter

LeadBridge, the premier provider of global account intelligence, has been named one of the 2015 Pacesetters by the Boston Business Journal. This…

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